Resources

Free guides that actually help

No email gate, no fluff. These are the same checklists and frameworks we use internally on client projects.

ChecklistWeb6 min read

Pre-launch website checklist

Everything we verify before a Velnora Tech site goes live — use it on your own project.

  • Mobile layout checked at 360px, 390px and 768px
  • Core Web Vitals green on a throttled 4G profile
  • Unique title and meta description on every route
  • Forms tested end-to-end, including the failure state
  • Analytics, sitemap, robots.txt and 404 page verified
GuideWeb8 min read

How to brief a web agency properly

A weak brief is the main reason projects slip. Here's the structure we ask every client for.

  • State the business outcome, not the feature list
  • Name two competitor sites you like and why
  • Confirm who approves design — one person, not a committee
  • List what content already exists versus what needs writing
  • Be explicit about budget range and hard deadlines
ChecklistSEO7 min read

Local SEO starter checklist

The first ten things any local business should fix before spending a rupee on ads.

  • Google Business Profile complete with photos and hours
  • Consistent name, address and phone across all listings
  • One dedicated page per service and per location served
  • Reviews requested systematically after every job
  • Search Console connected and sitemap submitted
ToolWeb5 min read

Website cost estimator questions

Answer these eight questions and you can estimate your own project budget within 20%.

  • How many unique page templates, not pages?
  • Do you need a CMS or is content static?
  • Are payments, bookings or logins involved?
  • Is content ready, or does it need writing?
  • Do you need ongoing maintenance after launch?
GuideAnalytics9 min read

What to track before you build a dashboard

Most dashboard projects fail because KPIs were never agreed. Fix that first.

  • Write down the decision each metric will inform
  • Cap yourself at 8–12 KPIs for the first version
  • Identify the owner and refresh cadence per source
  • Define exactly how each metric is calculated
  • Agree what 'good' looks like before you visualise it
GuideAI7 min read

Is your business ready for an AI assistant?

A short readiness test before you invest in a chatbot or automation project.

  • Do you get the same 10–20 questions repeatedly?
  • Is your help content written down and accurate?
  • Can you define when a human must take over?
  • Do you have a way to measure deflection?
  • Who owns updating the content each month?

Want one of these applied to your business?

We'll run the checklist on your site or data and send you the findings — free, once per business.

Request a free review